Let’s face it. By the time your sales person gets to the new prospect meeting it’s likely that they already know about your product from searching the..
It's no denying that technology has transformed the way that people buy – both for businesses and for consumers. At the point of need, buyers now search the..
Early in my prior business, I learned a valuable lesson about why it’s important to focus on results. This lesson cost my team the deal in the short term and..
It is broadly understood that buyers now have access to a wide range of information and advice that they can download simply and quickly online. This has..
In a perfect world, business proposals are written to offer solutions to problems faced by prospective customers. Business proposals are supposed to help..
After a recent keynote address, I asked one of the attendees her secret to growing their business. She replied “We just make sure that we are at least 5% below..
Does your Sales Pitch, commonly referred to as an Elevator Pitch, rise to the top or sink to the Basement? As a Senior Executive, you have an opportunity to..
Today's business owner is well aware of the benefits of the Internet to grow their brand and boost awareness. But what use is awareness if it doesn’t lead to..